Samsung Electronics Co., Ltd. is taking another major step in its mission to make advanced technology accessible to everyone with the unveiling of its latest Galaxy A series smartphones—the Galaxy A56 5G and Galaxy A36 5G. This new generation integrates “Awesome Intelligence,” a suite of AI-powered features that transform creativity, enhance device durability, and provide robust security and privacy for a safer, more reliable mobile experience.
A Leap Forward in AI-Powered Innovation
The new Galaxy A series introduces Awesome Intelligence, a powerful and user-friendly AI platform designed to enhance the smartphone experience. Available exclusively on the Galaxy A56 5G and A36 5G, this AI is built to support creativity and improve user productivity through intuitive tools powered by One UI 7.0.
“Today’s launch of the Galaxy A56 5G and Galaxy A36 5G marks an important milestone in our mission of AI for all. We’re excited to make Galaxy’s powerful AI features available to even more people around the world, enabling limitless creativity and ensuring a fun, reliable mobile experience,” said TM Roh, President and Head of Mobile eXperience (MX) Business at Samsung Electronics.
AI Features That Redefine Search and Creativity
Awesome Intelligence enhances the Galaxy A series with powerful new tools, starting with an upgraded version of the popular Circle to Search feature. This tool allows users to search and interact with phone numbers, emails, and URLs directly from the screen. Additionally, with the new music recognition feature, users can simply press the navigation bar to activate Circle to Search, then tap a music button to instantly identify songs playing around them—whether on social media or in the environment.
The camera experience is also taken to the next level, thanks to powerful creative tools. The Galaxy A56 5G and A36 5G both feature a triple-camera system with a 50MP main lens and 10-bit HDR front lens recording for stunning selfies. Galaxy A56 5G introduces an exclusive Best Face feature that allows users to capture the perfect group photo by selecting the best expressions from a motion photo. Whether someone blinked or looked away, Best Face ensures everyone looks their best in one seamless shot.
For night owls, the Galaxy A56 5G brings Nightography enhancements, including a Low Noise Mode for the 12MP selfie camera and improved wide camera support, perfect for low-light environments.
Additional intelligent tools like Object Eraser enable users to remove unwanted distractions from photos, while Filters offer personalized effects by extracting colors and styles from existing photos to create unique, mood-based visuals.
Built for Durability and Longevity
The new Galaxy A series is designed not only for creativity but also for longevity and durability. Both the Galaxy A56 5G and A36 5G come with up to six years of security updates and Android OS updates, ensuring they stay current and reliable for years to come.
The 6.7-inch FHD+ Super AMOLED display on both devices delivers vibrant, immersive visuals with brightness levels of up to 1200 nits. Stereo speakers further elevate the experience, providing rich and balanced sound.
With a powerful 5,000mAh battery, the Galaxy A series is engineered to last throughout the day. The Galaxy A56 5G and A36 5G support 45W Super Fast Charging 2.0, so users can quickly power up and get back to their tasks. Performance is enhanced by the Exynos 1380 chipset in the A56 5G and the Snapdragon® 6 Gen 3 Mobile Platform in the A36 5G. These devices also feature a larger vapor chamber for better heat dissipation, enabling smoother gameplay, video playback, and multitasking.
Designed to withstand everyday life, both devices feature an IP67 rating for dust and water resistance. Additionally, an advanced Corning® Glass cover material provides added protection against scratches and cracks.
Comprehensive Security and Privacy Protection
Samsung continues to prioritize user security with One UI 7.0, which introduces even more robust privacy features. Integrated Samsung Knox Vault ensures sensitive data stays safe, while enhancements like Auto Blocker, Theft Detection, and more give users greater control over their privacy and device security.
Available in Stunning Colors
The Galaxy A56 5G and Galaxy A36 5G will be available in a variety of eye-catching colors. The Galaxy A56 5G comes in Awesome Light Gray, Awesome Graphite, and Awesome Pink, while the Galaxy A36 5G will be offered in Awesome Lavender, Awesome Black, and Awesome White.
Availability and Pricing
The Galaxy A56 5G and Galaxy A36 5G will be available for purchase in the Philippines starting March 17, 2025, at Samsung Experience Stores and partner retailers, with availability on the Samsung Online Store beginning March 24, 2025.
For more information, visit the following links:
Samsung’s latest Galaxy A series sets the stage for an exciting future, offering powerful AI-driven features, enhanced creativity, and durability—all within reach of more people around the world.
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